The IT4 Content Factory is the next-generation enterprise content management solution to help organizations, content consumers maximize the value of their content assets by providing an integrated, personalized and open approach to the creation, deployment, delivery, and management of content. This new enterprise content management solution is dramatically improving the productivity of content creators and the effectiveness of content through dynamic and personalized content delivery. Other content management tools within IT4 Content Factory include Consumer requests processing, Adjustable category trees, Templates and Content control issues that ensure integrity of the whole IT4 Content Factory proposal.

IT4 Content Factory is a solution proposing completely different approach to content creation. Unlike traditional applications it provides global environment for creating content from content origination, to assembling through delicate control, up to the production and distribution of content to different channels, including WEB sites, portals, marketplaces, print or other media for dissemination across industries.

Moreover it includes all advantages of the ASP model that are propositioned by IT4profit. Because of that and because at the most basic level Content Factory system provides universal access to content and related features through the WEB and browser interface, this allows to build striking company international WEB presence, including sophisticated content, stock-taking and inventory management systems without the need to continue building the future on the out-of-date applications.

Why do you need IT4 Content Factory

Successful business of tomorrow will be fundamentally different from the business leaders of today. While organizations once aimed simply to put content on a website, they now recognize that content is an asset that must be leveraged across the organization. Organizations need to ensure that content is current, consistent, and personalized. That is why content management is still a white-hot topic. Without properly conceived content management strategy, an organization can bend under the pressure of ever-increasing volume and variety of content, number of content contributors and the exploding demands for more advanced content production functionality.

This proposal differs from other solutions in one main way: It incorporates definitely New Content Creation framework elements that allow great flexibility. Because Content Factory integrates on the IT4profit ASP model, it is the best way to scale up a business and to accommodate it fully on the IT4profit platform. This proposed solution is more extensible; creating a new environment for content creation that will meet current needs and will be highly adaptable to future requirements.Propositioning a complete integrated environment Content Factory ensures that the content produced by it will fit the requirements of organizations that search to acquire valuable content and want it to fit neatly into their native environments, formats, catalogs or viewing engines.In addition, it does not intend to set any publicly welcomed and accepted standards, but has been developed to fit any consumer who believes his perception of information content standards is the only one of its kind. Content Factory sets standards for information content in just every new case involving content creation.

Main features of IT4 Content Factory

Essence of the IT4 Content Factory is to give the consumer of content a mechanism to align his unstructured database of products lists with vendors’ native product information. Because one and the same product in the pricelists of different vendors may be represented in different categories under different names, illegally encoded or even missing the names of original manufacturers, a great number of the products in the consumer database may be left hovering unidentified. As a result there are no ways to correct this, other then to request the right content for a mixed consumer list of products. IT4 Content Factory is then working directly on the existing consumer product lists to find out which of the products is the manufacturer’s original one and whether it is correctly represented, i.e. featuring all of the content fields that fully describe the product.

Adjustable category trees: «Adjustable category trees» provide a method of reconstructing content many times from metadata that is stored in the IT4profit database. The mechanism determines itself how to present content to each category of consumer regardless of who consumers of the content will be. It picks up the consumer content structure and rebuilds entirely the category tree automatically so, that the whole product classification and categorization is redone a new if required. This eliminates the need to redo and repurpose the content many times manually. It lets you redraw your catalog structure in just several hours and totally rebuild the catalog to fit new requirements.

Templates and attributes management: Templating in IT4 Content Factory is an effective content management system that provides the ability to not only develop on the pre-defined templates, but also manage the templates themselves as content. Templates in essence are bunches of data containing content fields required to fully describe a product, and logically and completely present it on the WEB. This allows authorized members of an organization to create content using pre-established templates developed by Content Factory or assign new templates by mixing and shuffling content fields within them. By developing new templates or reusing the static ones, the content contributor controls the content value of information, its presentation and designate attribute areas that can be reused by search mechanisms.

Search mechanisms: IT4 Content Factory allows to build and use a powerful search facility coupled with templates functions so that consumers can quickly find exactly the product and specification you are interested in. Search functions will work on the combination of attributes or groups of attributes. The range of criteria for the search to work on can extend on the whole number of attributes or can be limited to just a few key attributes describing the product. This flexible model allows to build an extremely powerful search facility working on specified words and arbitrary characters and product reference numbers.

Export mechanism:   Export mechanism is an automated system which ensures the content is uniquely structured and delivered in the requested format. It best works in situations where there is a need for timeliness of content, need to reduce rework, to quickly add changes to catalog structure and reproduce content in a new, changed way. It is a self-learning mechanism that allows to determine interactively the exact amount of information needed to preserve in the output file format. It then provides the automated analysis to determine the right content and tags the whole content structure, links and category trees according to the consumer requirements. The system automatically tags and structures the content so it can later browsed for search or leveraged in different ways without recreating information. Export Engine prepares content for deployment for distribution to output channel in different formats.

Review and approval processes: IT4 Content Factory supports reporting of content status throughout the whole content production cycle. Reporting also provides information such as content change status and deployment history. The status reporting system simplifies the contributors’ work processes by allowing them to respond to workflow requests (such as “Control,” “Done,” “In progress”). Also critical to collaboration are workflow and approval processes. Content Factory offers control and provides workflows that allow content review, approval and deployment to eliminate disconnects or extra steps. Content creation process with Content Factory does not allow to keep “no-name” or unauthorized content information. This ensures that only authorized users are allowed to view content and/or make changes.

Download Content Publisher Whitepaper >>